The challenge
Off-the-shelf booking tools made every first-time client create an account. Confirmations were clunky, and updates were scattered across email and text. Clients abandoned bookings halfway, and the owner sent updates after drop-off by hand.
What we built
- Booking with no login: schedule and confirm in a few taps
- An automated client journey: reminders, status updates, and post-care instructions
- A review request after every completed service, sent automatically
- A back-office hub for capacity, client preferences, and service delivery
The results
Once clients could book without a login, abandoned bookings fell from 62% to 18%. The owner gets 32+ hours a month back, which cuts the Owner Tax by ~$3,200+ a month at a $100/hr owner rate.
How we did it: We mapped the real service path (intake, drop-off, detailing, return, aftercare) and built only what it needed. Agentic development kept the build to three weeks.
Frameworks at work: The Owner Tax
“We were about to run this in Excel, which only added time. Now people can pay, the experience is customized, and partners tell us how simple and transparent it is.”
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